Client

SHEIN

Role

Senior Designer

Responsibilities:

Creative Direction, Visual

Tools:

Photoshop, Illustrator

Deliverables:

Landing Page, PR Box, Web Banners, Email, Email Banners

Inbox, Opened

Scroll-stopping emails, built to convert

For SHEIN's email campaigns, I translated the brand's high-volume, trend-driven identity into modular email templates — balancing visual impact with deliverability and A/B-tested layouts that drove click-through across flash sales, new arrivals, and seasonal pushes.